Make time for exercise. Exercising might actually make you gain a few pounds of muscle when you first start, but it's an essential component of any long-term, sustainable weight loss plan. Regardless of how busy you are, it is essential that you make time to exercise each day if you actually want to lose weight and keep it off. Even little things like walking instead of driving to the store can affect how quickly you lose weight.[1]

Salt, in moderation, is a good thing—the mineral is necessary for a healthy heart and brain. But too much salt and you’ll retain water, bloating up like a water balloon. Cutting salt is one of the primary ways to drop extra water weight (one reason you may see a big weight loss when starting a new diet!). Move the salt shaker off your table so you’ll get out of the habit of routinely salting all your food. Then if you taste your food and still really want salt you can still stand up and get some. For more weight loss benefits, add these fat-burning foods to your plate to help you lose weight.


Alice Williams created Honestly Fitness with the intention of giving an honest opinion, backed up by factual evidence, about anything and everything concerning fitness, health, and everything in between. Her passion for sharing the reality of the health and fitness world makes her one of our most inspirational blogs. She discusses important and controversial topics, healthy recipes, and provides honest reviews and feedback of all the latest trends in fitness.

Sure, ketchup is tasty, but it’s also a serious saboteur when it comes your weight loss efforts. Ketchup is loaded with sugar — up to four grams per tablespoon — and bears little nutritional resemblance to the fruit from which it’s derived. Luckily, swapping out your ketchup for salsa can help you shave off that belly fat fast. Fresh tomatoes, like those used in salsa, are loaded with lycopene, which a study conducted at China Medical University in Taiwan links to reductions in both overall fat and waist circumference. If you like your salsa spicy, all the better; the capsaicin in hot peppers, like jalapeños and chipotles, can boost your metabolism, too.

Unfortunately, that balance can be hard to find when our ancient evolutionary responses just aren’t appropriate for the modern food environment. Especially for women who are already overweight, it’s entirely possible that the fat -> estrogen -> fat cycle can spiral out of control. Weight loss by itself approaches this problem from one angle (less fat means lower estrogen production), but specifically addressing estrogen might also be helpful.
You know you’re in a rut when you run out of ideas and inspiration. I personally see a rut as a productivity vacuum. It might very well be a reason why you aren’t getting results. Even as you spend more time on your work, you can’t seem to get anything constructive done. While I’m normally productive, I get into occasional ruts (especially when I’ve been working back-to-back without rest). During those times, I can spend an entire day in front of the computer and get nothing done. It can be quite frustrating.

Don’t let extra hours lounging in bed stand between you and a flatter belly. While getting enough sleep can help boost your metabolic rate, sleeping in may undo any benefit you’d enjoy from catching a few extra winks. One study reveals that late sleepers who snoozed past 10:45 in the morning ate nearly 250 more calories over the course of the day, despite eating half as many fruits and vegetables as their early bird counterparts. Even worse, they chowed down on more salty, sugary, and trans fat-laden fast food than those who woke up earlier. If you happen to head out of the house early, you’re in for an additional metabolic boost; researchers at Northwestern University have found that people exposed to just a short period of early morning sunlight had lower BMIs than their late-waking counterparts.
I’ve lost 27 pounds in 6 months. I have plateaued at this weight for nearly 2 months. I have hypothyroidism. I take levothyroxine and provostatin for cholesterol. I eat chicken, fish and fresh vegetables. I limit red meat. I eat no dairy except cream in my coffee. I use mayo and butter sparingly. I have lost an inch off my waist since I have plateaued so I’m looking for alternatives to help weight loss progress. Thanks in advance.

Your phone, tablet, and television may be affecting your waist size in more ways that one. Obviously if you’re sitting on electronics then you’re not moving around and burning calories. But the effects go beyond just energy. Blue light from electronic screens can disrupt your circadian rhythms; so our addiction to electronics is reducing our sleep as people favor Netflix-bingeing to bed. Both of these effects have been linked to higher levels of belly fat. These 21 other terrible habits will make your belly fat worse.

I think the most important changes though is the removal of the “white carbohydrates” and the sugary drinks. These and other highly processed and pre-packaged foods that have become our western culture staple is really what’s contributed to obesity and so many other health issues. Just getting that out of your diet and replacing it with natural, low-GI, high-fiber foods will melt the fat off quicker than you can imagine.

You snack on fruit, count calories, and get some form of exercise most days. So when you step on that scale and the needle stays put, you wonder what the heck you're doing wrong. Even with clean eating and  good fitness habits, you may be making a few small mistakes that can lead to a plateau and derail your results. Here's how to upgrade your already-healthy habits to finally reach your get-slim goal. (Snack AND lose weight with this box of Prevention-approved treats from Bestowed.)
If you want to lose weight, you’d better avoid special “low-carb” products that are full of carbs. This should be obvious, but creative marketers are doing all they can to fool you (and get your money). They will tell you that you can eat cookies, pasta, ice cream, bread and plenty of chocolate on a low-carb diet, as long as you buy their brand. They’re full of carbohydrates. Don’t be fooled.
To encourage ketone production, the amount of insulin in your bloodstream must be low. The lower your insulin, the higher your ketone production. And when you have a well-controlled, sufficiently large amount of ketones in your blood, it’s basically proof that your insulin is very low – and therefore, that you’re enjoying the maximum effect of your low-carbohydrate diet. That’s what’s called optimal ketosis.

With our pantry seemingly empty and our refrigerator busting at the seams with all things healthy and natural, I started my weight loss journey. Although I will not completely lay out the guidelines from his book I will share several things I learned that will stick with me forever. One major aspect of weight loss and overall health that I still honestly think about every time I go grocery shopping is to shop the perimeter of the store. If you think about it, the center is filled with boxes and cans and bottles of “food” filled with sugar, unhealthy oils and preservatives. It’s a great concept to remember and keep me in line. I took meal ideas from his book and would eat the same exact thing every single day (especially for breakfast and lunch) for a week or two at a time. It sounds incredibly boring but it made grocery shopping and meal planning so much easier. I can honestly say that for most all of my weight loss, I did not count calories. I ate when I was hungry and did not crash diet what so ever. I think that is HUGE in creating a weight loss journey and to changing your lifestyle. I learned the simplest things from how much sugar is in spaghetti sauce and how to make my own to what to look for in the ingredient list of boxed goods when you do want a quick and easy snack.
Practicing mindful eating can be really helpful if you’re an emotional eater. Check in with yourself to see if you’re actually hungry or just avoiding that assignment that’s hanging over your head. If you’re going to eat, sit down and give your food your full attention. No eating out of the bag, either. If you’re going to snack on some chips, but them in a bowl so you can see how much you’re eating. That might help curb your cravings.

Jennette Fulda is a writer, web designer, and weight loss blogger. Jennette used her blog (previously named Pasta Queen) as a place to stay motivated and hold herself accountable throughout her weight loss journey. At one point in her life, Jennette weighed 372 pounds before losing almost 200 pounds through a healthy diet and exercises program. In addition to her blog, she has also documented her journey in two books, a memoir titled “Chocolate & Vicodin: My Quest For Relief From The Headache That Wouldn’t Go Away”, and “Half-Assed”.
"Order without looking at the menu. Almost every restaurant has the basics—veggies, grains, and protein. If you go in knowing what you want, I guarantee you'll be able to make a meal. If you're too uncomfortable to ask for what you need, tell a white lie: Say you're allergic. I know it's controversial to suggest this, but women in particular can really have trouble standing up for their own needs. So if you want the broccoli soup puréed without cream, tell the waiter you're lactose intolerant."

About: Besides Nadia’s beautiful smile, it’s her philosophy on life that really drew us to her blog. Yes, Nadia is passionate about all things fitness and healthy eating, but she’s even more passionate about spreading the message that perfection is impossible and the key is to love yourself for who you are. That’s the kind of heart Nadia puts into each and every one of her posts as she strives to help people find their own version of happiness.

These days I am definitely not a hard core eater like I was back then. I have determined that to stay sane and happy and thin-ish, I have to give myself realistic expectations. The empty pantry and laser focus was not something that I could personally keep up with forever and ever. I have also learned that controlling my stress and anxiety is crucial for me. I am such a stress eater that recognizing my weak point has helped me so much in maintaining my weight loss. I still try and shop the perimeter of the store, I do not keep treats or chips in the house if I can help it because I recognize the fact that I have zero will power and I try and move at least a little every day. I give myself a weight gain-loss range rather than a set weight that I need to maintain forever. That way if I get off track I don’t sink back into feeling like I have failed and just give up on staying thin. To be completely honest, I am not 120 lbs anymore. I have gained about 10lbs since 2013 but am hoping to get back down a little over the Summer. And one last SUPER honest confession, after getting down to my goal weight of 120 lbs, I did have a full abdominoplasty in August 2013. It was literally my only option given the amount of extra skin I had from the weight loss.

I saw a post on pinterest for your pumpkin spice drink and started clicking around! Congratulations on your weight loss! I have just started working out regularly for the first time (just about) in my whole life. But what I’ve been learning slowly, even before I began the physical regimen, is how important it is to eat real food. Thanks to people around me who love food and their families health enough to really get informed about it, I’ve been seeing just how misinformed we are and how duped we can be by clever marketing that claims to be “healthy”. When I learned where skim milk comes from and how it’s made (and, for instance that it’s used to fatten pigs up) and that real dairy fats (in moderation) are linked to weight loss but “fat-free” items quite the opposite, I was stunned! Then I thought, of course! People were eating the real things long before heart disease and obesity ravaged our culture. When you start to learn about real nutrition instead of what we’ve been sold by industries, it can be a really great weight loss tool. And, I have to say thank you for using things like coconut milk in some of your recipes! I have a dairy intolerance and it’s nice to know that for the pumpkin spice recipe, at least, I wouldn’t have to tweak it myself!!! I look forward to reading more and trying some of your creations!
There are hundreds of healthy living apps that can help you lose weight. Find one that aligns with your goal, whether it's to get stronger, get faster, get off the couch, or eat healthy. Cyr found that using MyFitnessPal helped her get a better grip on what she was eating every day. "Once I started logging my meals, I realized I was scarfing 1,700 calories a day," she says. 

About: Jackie, a 26-year-old English professor, is not exactly new to blogging. She’s been doing it since 2013. But recently, she moved her posts from Tumblr to their own website — and with an 80-pound weight loss, why not? Jackie’s the kind of writer who draws you in not just with her words, but with her use of photos and links, too. She’s snarky and quick-witted, and her posts are a blast to read. Factor in the continuing journey to shed pounds and reach her goal weight of 132, and the blog is really something special.
Thank you! Thank you! Thank you!. I started keto on 11/17/16. I have lost about 4 pounds since then. Of course the holidays were in there & although I didn’t fall off, I did go over macros a bit & set back during all three (Thanksgiving, Christmas, New Years). My DH started w/ me on 1/1/17 & has lost probably 15-20 pounds without effort although his blood pressure went up. I am perplexed at my lack of pound loss. I have been tracking macros & calories daily since 1/18/17. I have lost a couple of inches total between thighs, waist, & hips. I am having a terrible time finding anyone who has similar results. I feel great, feel like there is little inflammation in my body. I sure wish the scale would decline! I am open to advice. I have about 32 pounds to lose to be at my goal weight. I also have not been working out since the middle of January. Just being lazy there. I am afraid to start back up again as I know when I do, the scale goes up for a while. Seriously, I appreciate your feedback. Thanks for this article! I am going to continue w/ the WOE as it is the only one where I don’t feel such a huge carb craving.. This is a blessing!
For some, as little as one or two drinks can impact weight loss. Beyond just its contribution of calories, alcohol interferes with the digestion and utilization of other nutrients, including fat. If you’re hitting a weight plateau and drink alcohol, evaluate your alcohol intake. Consider the type and the volume of alcohol you’re consuming. The carbohydrates and calories can add up quickly, and not to mention, we sometimes tend to reach for food when drinking – whether hungry or not!
I’ve been keto for 2 months now and lost 14lbs the first two weeks. I haven’t lost anything in over a month so I feel a bit frustrated. I’ve been very disciplined and I just worry that I won’t lose anymore. Is this stall normal? I have a little over 40lbs that I’d like to lose and since I’m quite short and suffering from endometriosis, my weight is primarily in my thighs and hips and it seems to take the longest to lose. My disorder also affects my energy levels to due to the hormonal issues. I just really would like to see success eventually because I feel like I’m at my wits end.
The results: estrogen isn’t an angel or a demon; it’s a hormone that should ideally be within a healthy range, and too much or too little can be dangerous. So far, some studies suggest that a high-fiber, lower-carb diet might be useful in treating estrogen overload, but the best advice for anyone with PCOS or another serious problem will come from a real endocrinologist.
I do need some advice on weight loss as I need a slimer body for cosplaying… My weight now is about 65kg , My target is 54kg , My height is 162 … Do you think it’s possible to lose such a huge amount of Kg in two-three months? I am now having a diet , eating quite little if i can but my thighs are still super fat , i hate the way it expands … Can you help me ? Thanks 🙂
Don’t let extra hours lounging in bed stand between you and a flatter belly. While getting enough sleep can help boost your metabolic rate, sleeping in may undo any benefit you’d enjoy from catching a few extra winks. One study reveals that late sleepers who snoozed past 10:45 in the morning ate nearly 250 more calories over the course of the day, despite eating half as many fruits and vegetables as their early bird counterparts. Even worse, they chowed down on more salty, sugary, and trans fat-laden fast food than those who woke up earlier. If you happen to head out of the house early, you’re in for an additional metabolic boost; researchers at Northwestern University have found that people exposed to just a short period of early morning sunlight had lower BMIs than their late-waking counterparts.
At first glance roller derby girl, Punk Rope instructor, and personal trainer Mary of Fit This, Girl! doesn't look like she's ever had to worry about her weight. But six years ago she was 30 pounds heavier and stuck in a corporate 8-5 job. Weight Watchers helped her ditch the extra pounds, and she's since left cube-land to pursue her fitness passion by helping others find theirs. Check out her before-and-after story that arcs from age 3 to present.
In proofreading this I decided to add a little side note. This is MY personal story and personal experience with anxiety medication. Maybe it just isn’t for me, maybe it just wasn’t the right one or maybe I just had a bad experience. Whatever the case may be, I completely understand that everyone has different situations and different stories. For me, anxiety was induced by our life situation and was something that I have been able to since manage on my own. But I completely understand and acknowledge that this might not be the case for everyone and I completely respect that.

Hello – I found this site this morning as I too am looking to shed a few kilos – 7 in fact – that I feel are making me uncomfortable as my clothes are too tight. I don’t want to buy a bigger size so am opting to lose weight instead. These kilos have piled on due to a change in lifestyle which finds me working from home and not having to go to a work place. I have develop bad habits and reduced the amount of time I stand or walk about a building.
Avoiding salt doesn’t mean your food has to be bland. Experiment with using different herbs and spices. Try adding fresh cilantro and cumin to grilled fish, lemon and rosemary to chicken, or ginger and Chinese five spice to tempeh or beef. Pick up some spice blends from your local market to help add more spice to your life… just read the ingredients and make sure there’s no salt added.
Almost a year and a half later, in the summer of 2006, I finally reached my goal weight of 130 pounds. My weight loss didn’t happen overnight – in fact, it took a pretty long time – but that was because I wasn’t “dieting.” Through trial and error and figuring out what worked best for me, I made lifestyle changes, which have stuck with me to today. For example, I almost always have oatmeal with nut butter and some fruit for breakfast. It helps set a healthy tone for my whole day, plus it keeps me full until lunchtime.
Try out a circuit training program. If you are trying to lose weight quickly for a particular event and don’t care about keeping the weight off, you can try a condensed workout routine. Many women’s and health magazines as well as personal trainers offer similar condensed workout routines designed to maximize weight loss and visible physical slimming within only a few days of beginning the regimen.
Say cheese! Adding some extra calcium to your diet could be the key to getting that flat stomach you’ve been dreaming about. Over just 12 months, researchers at the University of Tennessee, Knoxville found that obese female study subjects who upped their calcium intake shed 11 pounds of body fat without other major dietary modifications. To keep your calcium choices healthy, try mixing it up between dairy sources, calcium-rich leafy greens, fatty fish, nuts, and seeds.
Sure, ketchup is tasty, but it’s also a serious saboteur when it comes your weight loss efforts. Ketchup is loaded with sugar — up to four grams per tablespoon — and bears little nutritional resemblance to the fruit from which it’s derived. Luckily, swapping out your ketchup for salsa can help you shave off that belly fat fast. Fresh tomatoes, like those used in salsa, are loaded with lycopene, which a study conducted at China Medical University in Taiwan links to reductions in both overall fat and waist circumference. If you like your salsa spicy, all the better; the capsaicin in hot peppers, like jalapeños and chipotles, can boost your metabolism, too.

It’s called a “beer belly” for a reason. Boozy bubbles are a major cause of belly bloat, as anyone who’s ever looked in the mirror after a few too many drinks can attest. But it’s not just the carbonation that is the culprit. Alcohol can lead to an overgrowth of bad bacteria in your stomach, leading to gas, not to mention all the empty calories that are going straight to your waistline. Instead, skip the alcohol altogether or limit yourself to one serving per day.


Meal prepping takes a few hours a week, but it's worth it: By getting your meals ready ahead of time, you won't be so tempted to order your go-to Chinese takeout when you're tired and hungry after work. "When you plan an entire week of dinner in advance, you're way less likely to go off course and indulge in foods that aren't good for you," says Pamela Salzman, a certified holistic health expert and cooking instructor. And since you planned things out, you'll actually get the protein, fruit, and veggies your body needs — and you'll lose weight in the process.
You did a good job of evaluating the programs and explaining how they were chosen, but I think the government guidelines are just wrong. Having half of our calories come from carbs doesn’t seem right to me. The only diets I’ve had any luck with are low-carb. In fact, if I consume more than about 130g of carbs per day, my blood sugar goes into the pre-diabetes range.
What's more trustworthy than a diet built by experts from the Mayo Clinic? Created by doctors, nutritionists, and all-star chefs, the plan has a few phases: In the first, you should lose 6 to 10 pounds in two weeks. After that, you can expect to lose 1 to 2 pounds a week until you reach your goal weight. You're also given plenty of resources and advice to help you keep the weight off.

Love this post of your weight loss journey. Thank you for sharing. You are so real and honest and I love that about you and your blog. I too am struggling with my weight loss/gain since having my daughter in Jan 2009. I lost 80lbs back in 2000 but it has all come back on especially since having my daughter and not focusing on my well being and putting all my enegy into my daughter. This totally inspires me that I can get back on track. Congrats to you for your weight loss accomplishments. You look fabulous!


Stress may contribute to abdominal fat, according to several studies, including a recent one at the University of California, San Francisco. "When you're stressed, hormones like cortisol stimulate your appetite, slow your metabolism down and encourage fat storage inside your abdomen," explains Shawn Talbott, Ph.D., director of the Nutrition Clinic at the University of Utah. So what's a frazzled girl to do? "Find an activity that reduces stress for you, whether it's listening to soothing music or taking yoga, and do it daily," advises Talbott.
About: Bonnie’s been sharing her life — and family of 7 — with readers for years. But the reason she found her way onto our list is because of what she started Jan. 2 — a full-on commitment to cut out the junk food, soda and other unhealthy habits and lose weight. More than three months later, and she’s more than succeeded. Her daily struggle is the kind of thing anyone who’s stopped and started and stopped and then started again can attest to. But what really makes it special is that this time, she not stopping.

I tracked everything from fat, carbs and protein.  I was eating what I was suppose to and within 5 months, I dropped the remaining 10lbs.  I did it, I met my goal!  As of today, I am trying to maintain my weight, which in my opinion is harder then losing it.  I get so afraid of putting the weight back on, since it’s so easy to lose motivation.  Just because you meet your goal doesn’t mean you can go back to the way it was.  That’s when I decided I needed to make this my lifestyle.  I started reading up on healthy foods, different exercises, and I kept calculating my calories.  I was a true calorie counter, every bite I ate, I tracked it.  If I didn’t know the calories, I wouldn’t eat it.   I was having allot of fun.  I was exercising and maintaining my weight!  Then it happened.  Something was brought to my attention from my friends and family, I was obsessed they told me!  Obsessed with what?  Eating right and exercising?  It was the calorie counting!  People told me I’m not enjoying life if I calculate every bite.  Can I do this forever?  Well, maybe,I am pretty dedicated after all, but who wants to?  I have learned so much over the past couple of years, about eating, exercising and most importantly myself.  I have a lot of will power and I know how to be healthy, so I should be able to do this!!!!  
Weight Watchers is a household name for the majority of Americans. Why? Because it works. In fact, the U.S News and World Report named this the best weight-loss diet for 2016 in their annual rankings — and with good reason. The balanced program lets you eat what you want, track your choices via a points system, and build a weight loss support network with fellow Weight Watchers' members.
I have been following the slow-carb diet for nearly 3 weeks with no significant weight loss. I will admit I have made a few tweaks to fit my lifestyle. I go to the gym at 5:30am and do not have time or the desire to eat a big breakfast before going. So I normally make a whey protien shake with water and about 1/4 cup frozen berries (I know fruit is a no-no) when I get home from the gym at 7. I then eat breakfast – eggs, black beans and spinach at 10. Lunch is either a salad with beans or slice of deli turkey or chili. I have not eaten any grains, sweets etc… I do use milk in my coffee instead of heavy cream. Why is heavy cream a better choice? I do have a glass of red wine at night and an occasional serving of sugar free gelatin. I take a spin class 2-3 days a week and run 20 miles per week as I am training for a Ragnar Relay.
You did a good job of evaluating the programs and explaining how they were chosen, but I think the government guidelines are just wrong. Having half of our calories come from carbs doesn’t seem right to me. The only diets I’ve had any luck with are low-carb. In fact, if I consume more than about 130g of carbs per day, my blood sugar goes into the pre-diabetes range.
You may think you're vigilant about watching what you eat, but research shows that stolen bites and tastes can rack up a few hundred uncounted calories, which can put on pounds fast. Eating while distracted can cause mindless eating, too. When women who normally watched their portions had lunch in different situations, they ate 15% more (72 additional calories) while listening to a detective story, compared with when they ate alone and free of any distractions, found a study in the American Journal of Clinical Nutrition.
About: Kaylen may be young, but she’s knows her way around a kitchen. She has a passion for food and loves experimenting to find new ways to make recipes healthier. Her blog comes after many years of following other healthy living blogs and has a host of scrumptious, easy-to-follow recipes. Plus, she tosses in the occasional fitness routine, too. In short, it’s a true breath of fresh air.
I know that one of the things that excited me about starting the ketogenic diet in the beginning was reading about all these crazy weight loss success stories that some women seemed to experience. You know, the ones where they lose 14 pounds in the first three weeks and then continue to lose 4 pounds a week for the next 6 months and voila they’re at their ideal weight.
Love this post of your weight loss journey. Thank you for sharing. You are so real and honest and I love that about you and your blog. I too am struggling with my weight loss/gain since having my daughter in Jan 2009. I lost 80lbs back in 2000 but it has all come back on especially since having my daughter and not focusing on my well being and putting all my enegy into my daughter. This totally inspires me that I can get back on track. Congrats to you for your weight loss accomplishments. You look fabulous!

If you’re allergic or sensitive to a certain ingredient and continue eating it, you’re likely to struggle with losing weight. The food is triggers inflammation, as your body fights against it. As you continue eating the same food that’s making you ill, the inflammation continues, making you a lot more susceptible to extra pounds and other health issues.


Do the Mediterranean diet. Any diet will work at first if you consume fewer calories than you burn. This does not mean that the diet is necessarily sustainable or healthy, but you will lose weight in the short term. A plan like the Mediterranean diet may be able to help you sustain weight loss. It is based on the traditional ingredients and cooking styles of people living near the Mediterranean sea. Research has shown that people adhering to this diet have reduced risk of heart disease - plus it helps you shed pounds and look lean and trim.[15] Focus on eating the following foods (and eliminate bread, dairy, and processed foods):


Hi. I weigh 220 and am 5’8’’. I’m obviously overweight but I’m not in terrible shape, I play sports twice a week and try to run one or two times a week also. I have a 5K coming up in 2 weeks and I plan to do an event on June 1 where I need to be 210 pounds. I don’t want to stop at 210, I want to be back under 200 again. I don’t think I eat terrible, I eat granola in the morning and lunch during the week and try not to go nuts at nighttime. My vice is beer on the weekends, I am not an alcoholic but I can easily put back a six-pack if I wanted to on a Friday or Saturday night when hanging out with friends. Other than the beer, I only drink water, green tea, and coffee – no sodas or sugary drinks.
Lindsay, a registered dietitian and new mom, has a passion for nutrition and healthy living. She shares that passion on The Lean Green Bean. She provides healthy recipes, nutrition information, tips for new moms, and workout advice. Her focus is on balance: She’s all about helping you live a healthy lifestyle without feeling like you’re giving anything up. Visit the blog.
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